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Welcome to the Move Partner Blog

We've got your back when it comes to your fitness business. From marketing advice and top tips from our fitness providers to interviews from key players in the industry, you'll find it all here.

James Charles

James Charles
James is Marketing Executive at TRP; the leading providers of customer experience management solutions to the global health and fitness industry. A self-proclaimed marketing geek, he has a particular passion for customer experience and is fascinated with all things digital. In his role at TRP, James is involved in a wealth of different activities from blogging and content creation through to events production.

Recent Posts

How To Craft Great Emails 1/3: Great Email Subject Lines

Posted by James Charles

Learn how to craft great subject lines which break through the noise of a member’s busy inbox and show them why they should open your email.

How To Craft Great Emails 3/3: Create a Compelling Call to Action

Posted by James Charles

The final piece of the email puzzle is the call to action (CTA). Your members have picked out your great subject line from a sea of others in their busy inbox, clicked on it, navigated through the enticing title, images and interesting body text and are ready to act on your compelling offer.

How To Craft Great Emails 2/3: Write Engaging Emails

Posted by James Charles

Ok, so you obviously read the previous blog post – your subject line was great and lots of your members have clicked through and are now about to read your email. But how do you ensure they actually do and they reach your call-to-action (CTA)?

2 Proven Ways to Drive Your Members Towards Cancellation (and 6 More to Really Annoy Them!)

Posted by James Charles

How do your daily operations affect member experience and can something as simple as not being able to find a parking space cause a member to cancel?

Why Should You Listen to Member Feedback?

Posted by James Charles

With over 2 billion active accounts on social media worldwide, as at January 2015 according to We Are Social, and more and more websites making customer reviews a key part of their online offering, consumers can now quickly and easily share and view feedback before making even the smallest decision.