--- title: MoveGB Partner Blog | James Charles description: James is Marketing Executive at TRP; the leading providers of customer experience management solutions to the global health and fitness industry. A self-proclaimed marketing geek, he has a particular passion for customer experience and is fascinated with all things digital. In his role at TRP, James is involved in a wealth of different activities from blogging and content creation through to events production. --- [![move_logo-1](https://partners.movegb.com/hubfs/move_logo-1.svg "move_logo-1")](https://blog.movegb.com/) ###### [Sign In](https://www.movegb.com/login) ###### **[MARKETING](https://blog.movegb.com/topic/marketing)** ###### **[TECHNOLOGY](https://blog.movegb.com/topic/technology)** ###### **[INTERVIEWS](https://blog.movegb.com/topic/interviews)** ###### **[RESOURCES](https://blog.movegb.com/topic/resources)** [![Try for £1](https://no-cache.hubspot.com/cta/default/513086/38a5125d-22d4-4124-a4e9-931dd18cc34b.png)](https://cta-redirect.hubspot.com/cta/redirect/513086/38a5125d-22d4-4124-a4e9-931dd18cc34b) [![move_logo-1](https://partners.movegb.com/hubfs/move_logo-1.svg "move_logo-1")](https://blog.movegb.com/) [![Try for £1](https://no-cache.hubspot.com/cta/default/513086/38a5125d-22d4-4124-a4e9-931dd18cc34b.png)](https://cta-redirect.hubspot.com/cta/redirect/513086/38a5125d-22d4-4124-a4e9-931dd18cc34b) ###### [For Fitness Providers & Instructors](https://go.move.cc/partner) [MARKETING](https://blog.movegb.com/topic/marketing) [TECHNOLOGY](https://blog.movegb.com/topic/technology) [INTERVIEWS](https://blog.movegb.com/topic/interviews) [RESOURCES](https://blog.movegb.com/topic/resources) ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/1008243592/?value=0&guid=ON&script=0) ![Blog profile image](https://partners.movegb.com/hubfs/Blog%20profile%20image.png "Blog profile image") # [Welcome to the Move Partner Blog](http://movegb.com) We've got your back when it comes to your fitness business. From marketing advice and top tips from our fitness providers to interviews from key players in the industry, you'll find it all here. ## James Charles ![James Charles](https://partners.movegb.com/hubfs/JamesCharles.jpg) James is Marketing Executive at TRP; the leading providers of customer experience management solutions to the global health and fitness industry. A self-proclaimed marketing geek, he has a particular passion for customer experience and is fascinated with all things digital. In his role at TRP, James is involved in a wealth of different activities from blogging and content creation through to events production. ### Recent Posts [![](https://partners.movegb.com/hubfs/48349742_s.jpg)](https://partners.movegb.com/how-to-craft-compelling-emails-1/3-great-email-subject-lines) ## [How To Craft Great Emails 1/3: Great Email Subject Lines](https://partners.movegb.com/how-to-craft-compelling-emails-1/3-great-email-subject-lines) Posted by [James Charles](https://partners.movegb.com/author/james-charles) Learn how to craft great subject lines which break through the noise of a member’s busy inbox and show them why they should open your email. 0 Comments [Click here to read/write comments](https://partners.movegb.com/how-to-craft-compelling-emails-1/3-great-email-subject-lines#comments-listing) [![](http://theretentionpeople.com/wp-content/uploads/2016/03/Email-Funnel-300x289.png)](https://partners.movegb.com/how-to-craft-compelling-emails-1/3-great-email-subject-lines-0) ## [How To Craft Great Emails 2/3: Write Engaging Emails](https://partners.movegb.com/how-to-craft-compelling-emails-1/3-great-email-subject-lines-0) Posted by [James Charles](https://partners.movegb.com/author/james-charles) Ok, so you obviously read the [previous blog post](http://theretentionpeople.com/how-to-craft-great-email-subject-lines/) – your subject line was great and lots of your members have clicked through and are now about to read your email. But how do you ensure they actually do and they reach your call-to-action (CTA)? 0 Comments [Click here to read/write comments](https://partners.movegb.com/how-to-craft-compelling-emails-1/3-great-email-subject-lines-0#comments-listing) [![](https://partners.movegb.com/hubfs/12558143_s.jpg)](https://partners.movegb.com/2-proven-ways-to-drive-your-members-towards-cancellation-and-6-more-to-really-annoy-them) ## [2 Proven Ways to Drive Your Members Towards Cancellation (and 6 More to Really Annoy Them!)](https://partners.movegb.com/2-proven-ways-to-drive-your-members-towards-cancellation-and-6-more-to-really-annoy-them) Posted by [James Charles](https://partners.movegb.com/author/james-charles) How do your daily operations affect member experience and can something as simple as not being able to find a parking space cause a member to cancel? 0 Comments [Click here to read/write comments](https://partners.movegb.com/2-proven-ways-to-drive-your-members-towards-cancellation-and-6-more-to-really-annoy-them#comments-listing) [![](https://partners.movegb.com/hubfs/42327303_s.jpg)](https://partners.movegb.com/why-should-you-listen-to-member-feedback) ## [Why Should You Listen to Member Feedback?](https://partners.movegb.com/why-should-you-listen-to-member-feedback) Posted by [James Charles](https://partners.movegb.com/author/james-charles) With over 2 billion active accounts on social media worldwide, as at January 2015 according to We Are Social, and more and more websites making customer reviews a key part of their online offering, consumers can now quickly and easily share and view feedback before making even the smallest decision. 0 Comments [Click here to read/write comments](https://partners.movegb.com/why-should-you-listen-to-member-feedback#comments-listing) [All posts](https://partners.movegb.com/all) ### Most Popular ### Categories - [Marketing (16)](https://partners.movegb.com/topic/marketing) - [Home Workouts (11)](https://partners.movegb.com/topic/home-workouts) - [MoveGB (9)](https://partners.movegb.com/topic/movegb) - [home workout (9)](https://partners.movegb.com/topic/home-workout) - [Insider (8)](https://partners.movegb.com/topic/insider) - [Best Practice (7)](https://partners.movegb.com/topic/best-practice) - [Home Fitness (7)](https://partners.movegb.com/topic/home-fitness) - [Live-Streaming Classes (6)](https://partners.movegb.com/topic/live-streaming-classes) - [Retention (6)](https://partners.movegb.com/topic/retention) - [Technology (6)](https://partners.movegb.com/topic/technology) - [MoveGB news (5)](https://partners.movegb.com/topic/movegb-news) - [Activities (4)](https://partners.movegb.com/topic/activities) - [Customer Service (4)](https://partners.movegb.com/topic/customer-service) - [In-person workouts at venues (4)](https://partners.movegb.com/topic/in-person-workouts-at-venues) - [Omnichannel Fitness (4)](https://partners.movegb.com/topic/omnichannel-fitness) - [Virtual Studio (4)](https://partners.movegb.com/topic/virtual-studio) - [Exercise (3)](https://partners.movegb.com/topic/exercise) - [Interview (3)](https://partners.movegb.com/topic/interview) - [On-Demand Fitness (3)](https://partners.movegb.com/topic/on-demand-fitness) - [Sales (3)](https://partners.movegb.com/topic/sales) - [Sustainable Fitness (3)](https://partners.movegb.com/topic/sustainable-fitness) - [Health and happiness (2)](https://partners.movegb.com/topic/health-and-happiness) - ["How to" (1)](https://partners.movegb.com/topic/how-to) - [Community (1)](https://partners.movegb.com/topic/community) - [workout (1)](https://partners.movegb.com/topic/workout) - [yoga (1)](https://partners.movegb.com/topic/yoga) See more ### Subscribe Here! ### Connect with us! 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